Case Study: House of Fraser


Women's Fashion Brand
- Ran their first campaign in AW15, in order to support on site sales
- Drove over 2,000 clicks back to their brand shop and reached over 250,000 unique customers
- Saw +838% uplift vs 2014 sales
- Grew key product sales by over 2,000% in some instances by using creative optimisation, savvy targeting and clear landing page strategies
Luxury Leather Goods Brand
- Ran their first campaign in AW15, in order to help promote awareness of new range and drive sales
- Saw over 80% uplift in YoY sales during the campaign
- Have since quadrupled budget for 2016 based on results and are looking at further commitments for December 2016


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